KTEX

Weaving a strong story for a Nonwoven brand that was working behind the scenes with pandemic frontline workers through its products.
Approach & Execution
  • Completely reimagining the website of the company, using modern UI/UX techniques.
  • Rewriting entire content of the company to ensure SEO friendliness of the website.
  • Rewriting entire content of the company to ensure SEO friendliness of the website.
  • Coded and designed the website for inter device compatibility.
  • Strategizing social media platforms, messaging & content to boost Ktex in the markets.
  • Designing unique posts to reflect the company's products and ideologies.
  • Creating engagement through curated festive content.
  • Generating retention value through intelligently written articles for Linkedin.
  • Using paid promotions to strategically target specific audiences.

Services

Social Media Marketing
Digital Promotion

Industry

Nonwoven
Fabric
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Impact
  • Generated more engagement on social media, inducing leads
  • Better customer experience delivered through the new website
  • A significant rise was seen in the company's interactions with clients through various platforms and promotion methods
“Brand Aid has been consistent in delivering results for our brand. Their invaluable guidance and eagerness to address queries have really helped us take faster decisions, which have yielded better results.”

Nimesh Sanghrajka

Director, KTEX Nonwoven Pvt. Ltd.